Chanda Mundil
Founder, The Sales Freedom Firm
I didn’t start in sales as a natural.
I started as a scared inside sales rep for a large telecom company, hiding in my cubicle and dreading the phone. I know what it feels like to be told to “dial for dollars” without the confidence, structure, or support to do it well.
From there, I walked every path in the profession. I pounded the pavement as a B2B sales rep in some of the toughest territories in the country. I sold real estate early in my career. I recruited and trained sales teams from scratch. Over time, I became a top performer, earning the #1 sales ranking in the U.S. and becoming a three-time President’s Club earner. Eventually, I moved into sales leadership and director-level roles, responsible for building, leading, and fixing teams at scale.
That full path matters.
Because today, when I walk into an organization, I don’t see sales from just one perspective. I understand what reps need to succeed, what managers need to coach effectively, and what leaders need to see in order to make confident decisions. I’ve lived each role, and I know where things break when onboarding is rushed, systems are unclear, or expectations aren’t aligned.
My work today focuses on helping organizations fix what isn’t working in their sales operation and build what will sustain long-term success. This includes diagnosing gaps in sales onboarding, training, and process, clarifying roles and expectations, and strengthening execution so teams can perform consistently without burning out.
I don’t believe in one-size-fits-all programs or surface-level solutions. Every organization is in a different stage of growth, and the work should reflect that. My approach is practical, direct, and grounded in real-world operating experience, not theory with a dose of “let’s move now”.
Clients often tell me that I bring calm to complexity. I see patterns quickly, ask the right questions, and help teams move forward with clarity and intention. Deemed the “turnaround queen”, I’ve led individual reps and teams to new heights quickly.
When I’m not guiding teams, I’m the CEO at home raising basketball boys, helping our senior navigate college decisions, supporting my husband in tech, and always cheering on our Boilermakers!